
For people who want to grow with greater self-awareness.
Psychological support for people who want to understand themselves more deeply, recognise recurring patterns and take their next steps with more awareness.
Psychological support backed by verified qualifications.
I'm Gregor Braun, psychological counsellor, coach and co-founder of a private practice in Zürich. In my work, I support people and teams through personal and professional transitions, combining psychological expertise, coaching approaches and experience from science, consulting and organisational development.
My expertise and qualifications are verified by PsychologyToday. My approach is based on scientifically grounded methods, including Acceptance & Commitment Therapy (ACT), cognitive behavioural therapy (CBT), inner child work and the St. Gallen Coaching Model (SCM).
Before becoming self-employed, I worked in transformation-focused organisations, consultancies and academic settings. Among other things, I worked for international consultancies such as BCG and Quantis, as well as at educational and research institutions in Basel and St Gallen.



Professional background







Trusted by
“Until you make the unconscious conscious, it will rule your life, and you will call it fate.”
C. G. Jung
Get to know me and the way I work.
Before you book a session, you can get a first sense of who I am, how I work, which topics matter to me, and what psychological support with me can look like.
A first impression

Modern coaching with psychological depth.
My work combines psychological counselling, coaching and scientifically grounded methods. I draw on approaches from Acceptance and Commitment Therapy, cognitive behavioural therapy, systemic coaching and inner child work.
Most of us try to shape our lives from the outside in: the next career move, the right relationship, a new environment, hoping it will finally feel right on the inside. But lasting change tends to work the other way around. When we understand what is driving us beneath the surface — our patterns, beliefs, needs and values — we can shape the outside far more effectively.
The aim is greater self-leadership: to perceive yourself more clearly, make sense of your thoughts and feelings, take your values seriously and derive concrete next steps from them. Personal, professional and close to your reality.
My approach
Qualifications
MSc
Master of Science
Utrecht University
ACT*
Certified Therapist
Dr. Russ Harris
ICI**
Certified Coach
Coach Akademie Schweiz
* ACT stands for Acceptance and Commitment Therapy, a psychological approach for working with thoughts, emotions and inner patterns.
** ICI stands for the International Association of Coaching Institutes, an international coaching association with quality and ethical standards.
My Services
Depending on your situation, our work together can have different areas of focus. At the centre is always the question of what you want to understand better, change, or approach with more awareness.
Life Coaching
You know something needs to change but you are not quite sure where to start. Coaching gives you clarity on what matters to you, where you want to go and what is getting in the way. Practical, structured and focused on moving forward.


Psychological Counselling
Some things cannot be solved by making a better plan. Counselling is for the patterns that keep repeating, the feelings that do not have a clear reason, the inner weight you carry without quite knowing why. We slow down, look underneath and work with what we find there.
A career question is rarely just a career question. Behind it are usually deeper ones: About identity, values, fear and what you actually want your life to look like. We start there, not with your CV.
Shaping a Meaningful Career




Stress & Anxiety Management
Stress is not just a workload problem. It is often a signal that something inside is out of balance, that boundaries are unclear or that you are living further from your values than you realise. We work on what is actually driving it, not just the symptoms.
Other ways to work with me
6 Month Development Programme
The programme combines personal sessions, self-guided work with the workbook and support in everyday life. It is suitable if you do not just want to sort through individual topics, but work over time on self-awareness, regulation, values and new habits.
Workbook
The workshops combine psychological foundations with reflection and practical exercises. They can be designed around topics such as resilience, change, self-leadership or conscious collaboration, and adapted to the specific context.
Workshops
Not every starting point looks the same. Some people want to begin by reflecting on their own, others are looking for longer-term support or a format for their team. That is why, alongside psychological counselling, there are further ways to work with my topics.
The workbook From Crisis to Contribution guides you through personal phases of change with reflection questions, exercises and psychological knowledge. It helps you understand your own patterns more clearly and deal more consciously with inner pressure, uncertainty and change.
For everyone who wants to go deeper independently
For people who want intensive support over several months.
For teams, organisations and groups.
What people take away from our conversations.
Mr Braun knows his craft. He is a great psychological counsellor and has an open ear. He listens carefully and responds to personal concerns with a lot of empathy. A strong recommendation!
★★★★★
Philip Hundegger
Gregor is an attentive and compassionate psychological counsellor who really takes the time to understand and support you. He creates a safe space where it feels easy to open up and work through challenges. I warmly recommend him to anyone looking for a therapist who genuinely cares and supports their growth.
Francesca Valentini
Arnau Barrera Cot
Greg listens. Really listens. He tells you what you need to hear, not what you want to hear. That’s rare. He’ll push you to think, but he won’t leave you hanging. There’s guidance behind the challenge. Bottom line: he cares, he’s sharp and curious and he’s in it to help you get better.
★★★★★
★★★★★
5,0 stars on Google
What you should know before your first conversation.
What happens in the first conversation?
We begin with a free 30-minute introductory conversation. Afterwards, you decide whether and how we continue working together.
How many sessions do I need for successful therapy?
That depends on your situation and your goals. For initial orientation, 10 to 12 sessions are often enough. For deeper work, it may take longer.
Do I need a doctor’s referral or a referral from psychiatry?
No. For psychological counselling or coaching with a therapist, you do not need a doctor’s referral or a referral from psychiatry.
Is psychological counselling also useful if I do not have a clear diagnosis?
Yes. Many people do not come with a diagnosis, but with a vague sense of pressure, uncertainty or lack of direction. Psychological counselling can help you understand inner connections, recognise patterns and gain clarity, even without clearly defined symptoms.
Can I switch between online sessions and in-person appointments?
Yes. In many cases, a flexible combination of online sessions and appointments on site is possible. Together, we clarify which setting makes sense for your situation and adjust the format if needed.
Frequently asked questions
Let’s see whether my approach is right for you.
In a free introductory conversation, we talk about what is currently on your mind, your team’s mind or your organisation’s mind, and which form of support would make sense.
In Zurich, online, or wherever development is needed at the moment.
You can contact me for one-to-one sessions, team reflections or enquiries from organisations. Sessions take place online or in person in Zurich. For workshops and team-based activities, we’ll work together to agree on the most suitable format.
Contact & Location
© 2026 Gregor Braun
Psychological counselling & coaching in Zurich and online.
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Contact
Limmatquai 138, 8001 Zurich, Switzerland